Valuation of a business is not based on the figures on the balance sheet. It is simply the process of coming to the actual value of a company as seen by its stock in value, its future prospects and its market standing. Valuation is an important factor in the raising of funds, mergers and acquisitions, and growth corporate strategies of startups and SMEs, especially within the Delhi entrepreneurship ecosystem, which is growing at a fast rate. Nevertheless, the typical error of entrepreneurs is to use general schemes of determining the value, which do not reflect the specifics of their field. At Starters’ CFO, we recognise that industry-specific knowledge is not only beneficial but a key to accurate business valuation.
All industries are different in terms of their financial drivers, risks and growth patterns. As an illustration, a tech start-up can live off its IP and scalability, whereas a manufacturing company will want to base its valuation on physical assets and its ability to supply. The failure to understand these sectoral peculiarities means that one might over-value or even under-value valuation, thus making very poor decisions.
Industry expertise enables financial specialists and CFOs to transcend the superficiality and use more viable assumptions that bear the consistency and relationship to their business environment. Valuations expert valuations As Starters’ CFO, our financial modelling team can provide expert valuations to suit the sector in which you are operating.
The valuation of a business should not solely be in reference to financial statements of the past because this could be misleading, but rather it should be based on the current trends and the future trends of the business or industry. Take the case of renewable energy in India, where the sector is expanding greatly due to the government incentive, which in turn directly reflects on the valuation of businesses in this segment. Equally, the valuation of e-commerce and fintech firms today in Delhi is rated differently from how it was ranked five years ago because competition and consumer behaviour have changed.
The Starters’ CFO integrates the elements of the detailed market research into the estimation process, evaluating such aspects as the level of demand among customers, changes in the regulations, and the emergence of new rivals. This guarantees realities to business owners and investors in terms of valuation that reflects the present realities and future opportunities.
All businesses have risks, but these risks differ in the type of risk they are and in the scale of risk. In healthcare, regulatory conformance and patient confidence are major factors, but in the retail sector, it is supply chain technique and client spending patterns that matter the most. Even though having no industry knowledge, a financial professional might fail to take these risks into consideration, which will result in an inaccurate valuation.
Our Virtual CFO services aim at noting down, assessing and accruing such risks. By incorporating industry expertise, we are able to come up with valuations that give a balanced outlook of the potential and risk. This not only instils confidence in investors but also enables the entrepreneurs to plan well toward sustainable growth.
Everything about valuation is not a one-size-fits-all. A SaaS startup could be well suited to multiple-based valuation of revenue, whereas a manufacturing firm is more amenable to using assets as the basis for valuation. The knowledge in the industry will assist in justifying the appropriate approach and modifying it to reflect the reality of a company.
Our approach at Starters’ CFO is a blend of valuation methodologies which vary based on the model of the business, development of the business and benchmarks relative to the industry. We create an appropriate methodology to make our valuation specific and defendable, and in line with the expectations of investors.
In the case of startups, valuation is the main pillar of fundraising. An overvaluation can scare away investors, whereas an undervaluation can result in founders giving up equity needlessly. The CFO position has a comprehensive understanding of our industry, and thus offers valuations aimed at giving confidence to investors and defending the founder or early-stage businessperson.
In addition to fundraising, valuation has a role to play in mergers, acquisitions, negotiation of partnerships, as well as succession. We do more than numbers: we take startups and SMEs through the strategic decision-making process, giving them valuations to do which are supported with industry intelligence.
The difference between Starters’ CFO and others is that we work in different industries since our experience stretches across technology, e-commerce, manufacturing and services. We do not make a cookie-cutter of it. Rather, our team of Virtual CFOs collaborates with business owners to comprehend their business, market, and growth potential. Our ability to combine financial prowess with industry knowledge enables us to provide valuations that not only satisfy compliance procedures but also sharpen your strategic provisions.
Additionally, our exposure to startups and developing businesses in India has placed us in a position to reflect on the struggles of the entrepreneurs. We help with presenting the right story to the venture capitalists when pitching to them, investors when negotiating with them or when preparing to be acquired, we make the valuation story straightforward, believable and industry-supported.
Correct business valuation does not simply involve numbers- it involves insight into the industry in which the business is located. Unless the valuer has the industry knowledge and expertise, the valuations may be unrealistic, and the end results may hurt not only the entrepreneurs but the investors as well. A finance and deep sectoral expertise offered by the Starters’ CFOs gives a strategic value to a valuation that is useful as well as practical.
In the case of Delhi-based start-ups and Indian small and medium-sized enterprises that are aiming to scale rapidly, selecting the right partner to carry out the valuation can be a key criterion. When you partner with Starters’ CFO, you have access to more than a valuation; we get access to an advisor who understands your industry, the market and your vision.
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